Marketing Review

Thursday, May 10, 2007

What is Web 2.0?

If you surf the Web design sites these days, you can't help but find references to Web 2.0. Originally in 2004, Web 2.0 was referred to as this idea of the "Web as a platform". Later people started thinking of Web 2.0 as the programming tools used to create the Web pages that were considered "cutting edge Web 2.0".

But is This Really New?

1. Utilizing collective intelligence (usenets and forums already did this)
2. Providing network-enabled interactive services (again, not really new)
3. Giving users control over their own data (but as illustrated time and time again, Google and other indexers don't give the option to delete)

Web 2.0 Is Just Hype........

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